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Zoe McCloskey’s Lorem Ipsum Art

What do you think about the “Lorem Ipsum” placeholder text? I love it, and today i read an article about Zoe McCloskey from Chicago, who used this fake-seeming Latin designers use to mock up designs for a street art project. (“Fake-seeming”, because it is not really a fake text, but ask Wikipedia for more!)

She pastes sentences like “Lorem ipsum dolor sit amet, consetetur sadipscing elitr.” on walls and billboards to stimulate people to think about the meaning of words. But read yourself, what Unurth has learned from her:

“For sometime I’ve been making work about the futility of text and the written word. In our culture people are struggling to have their words mean something. Words like love, hope, war, joy are overused and dead words for all sorts of reasons.

I wanted to make a work about this so i chose “Lorem Ipsum”. Hopefully in writing nothing I might mean something instead of saying something and have it mean nothing, or lose its meaning, or have its meaning be appropriated or misinterpreted.

I feel like it’s not esoteric however because anyone can google “Lorem Ipsum” and find out what it’s about.”

Nice idea!

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Urban Art Core is your independent, international source for street art, graffiti and urbanism from around the world, mainly focused on stories, news and actions taking place in urban environments.

It spreads the urban Berlin voice loud and clear to metropolises far and wide and celebrates the urban arts, urban exploration movement and guerilla art interventions with news about artists, trends and exhibitions, since 2009.

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Urban Art Core · © is for Loosers. Content licensed under Creative Commons BY SA 3.0.

Your daily source for urban art, graffiti and street art.

Written by Brenna Urban.

With lots of love & coffee.