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Apple Store Busting

One year after those great Apple iPad ad-bustings in Berlin, the trendy computer giant is going to open a flagship-store in Hamburg. That’s nothing special – I mean nowadays there are Apple stores everywhere – but it’s a super moment for a nice and funny guerilla art installation!

And that’s what also the Hamburg-based intervention art group .WAV (what stands for We Are Visual) thought when they recently installed a big and colorful Microsoft Windows logo right at the construction area of the new Apple flagship-store!

Not that I know the exact intention or motivation, but it would be quite interesting to see whether people notice this brand-busting. I for one can imagine that it’s a bit confusing for some Apple-loving people…

We Are Visual (WAV) gave an interview earlier this year!

Via Nerdcore.

2 total comments on this postSubmit yours
  1. Well, they didn’t exactly installed o colorful Microsoft Windoze logo, since they got wrong 2 out of the 4 colors…
    How typical for Windoze users… Laughed my heart out, but not for the intented reasons… Keep trying… ;-)

  2. Adbusting by installing a new ad is not exactly ground-breaking, though…

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Urban Art Core is your independent, international source for street art, graffiti and urbanism from around the world, mainly focused on stories, news and actions taking place in urban environments.

It spreads the urban Berlin voice loud and clear to metropolises far and wide and celebrates the urban arts, urban exploration movement and guerilla art interventions with news about artists, trends and exhibitions, since 2009.

Four Years Ago...

Urban Art Core · © is for Loosers. Content licensed under Creative Commons BY SA 3.0.

Your daily source for urban art, graffiti and street art.

Written by Brenna Urban.

With lots of love & coffee.